Click either ad to enlarge or download. Creative drafts for internal review. View asset checks.
THE REFERENCE STUDY
What the category is actually saying.
74 GetHooked records collected; 73 images inspected. Below are 17 selected examples, including Obvi’s archived hair campaign. GetHooked’s labels and days active are screening signals; they do not show CPA or ROAS.
Obvi goes straight at the outcome. Its hair archive includes “REGROW Hair in Just 2 Weeks.” Big type and a dominant pack do most of the work.
The product stays central. Large whole bottles and visible hair give the growth promise a clear product connection. These are generated campaign scenes, not customer results.
A single type family does the work. Poppins ExtraBold creates broad, compact word shapes. Both ads close with a plain ingredient/spec row, without a drawn button.