Wonder: WT9 + WT12, clearer hooks (2026-10-24)

Same pictures, new words. Each new ad is a full new generation from the real bottle references and the competitor layout; the old ad was not used as input. Not uploaded to Meta.

WT9 shampoo

Before: "Your fifth shampoo. The same scalp staring back."
New: "Five shampoos. Still losing your hair."
Other take

WT12 iceberg

Before: "You're done planning your life around hiding your scalp."
New: "Still hiding your thinning hair?" + "Hats and sprays hide it. They don't stop it."
Other take

Blind stranger reads (Sonnet 5.5 ×2): old hooks clarity 5–6/10; new 10/10.