CHL video ads: 3 scripts for your OK

Format: the V13 brain character, Holden narrating, a second voice reading the real review word for word. Type stays in the top band; nothing readable below y1440, so Meta's caption and Shop Now button cover nothing. No in-video button. FIRST BOTTLE FREE is the second-biggest type on the close. Nothing is spent on stills, voice or Kling until you OK a script.

Why the review is read aloud: none of 44 competitor videos shows a review card or star overlay; the long-runners put customer words in a person's mouth, named quotes in the primary text, and the review count next to the offer. Research: INTERNAL.md, EXTERNAL.md, LINE-BANK.csv, VOC.md in brands/clean-health-lab/research/video-maker-2026-10-08/.

V20 · FLAT · 9:16

Still flat on your antidepressant

Our measured winner: C24 “Your antidepressant takes the edge off. You still feel flat.” (most store orders)
Competitor anchors: Triquetra pharmacist, 167 days · Prime Psychiatry, 231 days
Lander: ?view=chl-r22-flat · Words: 161 (≈60 s read)

Script

HOLDENYou're on an antidepressant and you still feel flat, like you're just going through the motions.

HOLDENIsla left us this review.

REVIEW (2nd voice)I stayed on the same antidepressant and added L-methylfolate after speaking with my doctor. I did not feel a sudden mood jump. I noticed smaller things first. Music sounded good again, I answered texts the same day, and I stopped eating dinner in front of the TV every night. I feel present in my own life instead of just keeping it running.

HOLDENYour brain makes serotonin and dopamine out of folate. But the folic acid in most vitamins has to be converted first, and about 4 in 10 people have a gene that slows that way down.

HOLDENSo this is folate that's already converted, 15 milligrams in one capsule, the dose doctors use alongside antidepressants.

HOLDENIt has more than 2,600 five-star reviews.

HOLDENIf you still feel flat on your antidepressant, tap Shop Now. First bottle free, and it ships free.

Picture

The brain sits in a grey room watching a TV of its own life. A pill bottle is swapped for another, still grey. Folate lights a path to serotonin and dopamine; a half-shut gate marks the gene. Real bottle. Colour comes back, music plays in the car (Isla's review).

On-screen type (top band only)

Primary text

Your antidepressant took the edge off, but most days you still feel flat. Isla G. stayed on the same antidepressant and added Clean Health Lab: “Music sounded good again, I answered texts the same day, and I stopped eating dinner in front of the TV every night.” 15 mg L-methylfolate, the strength doctors add. First bottle free, and it ships free.

Blind reads (sounds human 1-10, ours vs Triquetra 167-day control; persuasion)

RoundSonnet 4.6AstraControl S/APersuasion S/A
r1357 / 77 / 7
r2456 / 77 / 7
r3756 / 77 / 7
r4754 / 77 / 7

V21 · NIGHT · 9:16

3 AM and your mind won't stop

Our measured winner: CP52 3 AM overthinking (most-delivered ad)
Competitor anchors: BATCH, 112 days · Ritual Oils, 244 days · Relaxium, 213 days, #1
Lander: ?view=chl-r22-night · Words: 156 (≈58 s read)

Script

HOLDENIt's 3 AM again, you're checking the clock, and your brain won't shut up.

HOLDENMelatonin can knock you out, but you still wake up groggy with the same stuff running through your head.

HOLDENNora left us this review.

REVIEW (2nd voice)L-methylfolate has made the anxious chatter less loud at night. I can read for a bit and fall asleep instead of checking the clock while my brain runs in circles.

HOLDENYour brain makes serotonin out of folate, and serotonin is part of what lets it settle down at night. But the folic acid in most vitamins has to be converted first, and about 4 in 10 people have a gene that slows that way down.

HOLDENSo this is folate that's already converted, 15 milligrams in one capsule you take with breakfast.

HOLDENIt has more than 2,600 five-star reviews.

HOLDENIf 3 AM is when your mind won't shut off, tap Shop Now. First bottle free, and it ships free.

Picture

Dark bedroom, clock at 3:00, the brain awake under the covers with thought loops circling. A melatonin bottle knocks it out; it wakes groggy and the loops are still there. Serotonin glows on the folate path; the gene gate. Capsule with breakfast. That night the clock passes 3:00 while it sleeps.

On-screen type (top band only)

Primary text

Awake again at 3 AM going over everything. Nora O.: “L-methylfolate has made the anxious chatter less loud at night. I can read for a bit and fall asleep instead of checking the clock while my brain runs in circles.” One capsule with breakfast. First bottle free, and it ships free.

Blind reads (sounds human 1-10, ours vs Triquetra 167-day control; persuasion)

RoundSonnet 4.6AstraControl S/APersuasion S/A
r1547 / 77 / 6.5
r2556 / 77 / 7
r3457 / 77 / 7
r4478 / 66.5 / 7

V22 · ADHD · 9:16

The 3 PM ADHD crash

Our measured winner: CP57 ADHD crash by 3
Competitor anchors: Avantera pharmacist, 762 days · Avantera pharmacist, 504 days · Triquetra creator, 167 days
Lander: ?view=chl-r22-adhd · Words: 153 (≈57 s read)

Script

HOLDENIt's 3 in the afternoon, your ADHD brain has checked out, and you've read the same email three times without taking any of it in.

HOLDENAnother coffee just leaves you wired and still scattered.

HOLDENParker left us this review.

REVIEW (2nd voice)My ADHD focus normally falls apart right after lunch. L-methylfolate has helped smooth that part of the day out. I can return to a task after a meeting without losing another hour.

HOLDENYour brain makes dopamine out of folate, and dopamine is what keeps you focused. But the folic acid in most vitamins has to be converted first, and about 4 in 10 people have a gene that slows that way down.

HOLDENSo this is folate that's already converted, 15 milligrams in one capsule, and there's no stimulant in it.

HOLDENIt has more than 2,600 five-star reviews.

HOLDENIf your focus is gone by 3, tap Shop Now. First bottle free, and it ships free.

Picture

The brain at a desk, clock at 3:00, reading the same email again while a battery drains. Coffee cups pile up; it shakes, wired and scattered. Dopamine lights from folate; the gene gate. Real bottle, “no stimulant”. Back at the desk after a meeting, it picks the task up and finishes.

On-screen type (top band only)

Primary text

ADHD focus gone by 3 PM. Parker D.: “My ADHD focus normally falls apart right after lunch. L-methylfolate has helped smooth that part of the day out. I can return to a task after a meeting without losing another hour.” Your brain needs active folate to make dopamine. This is 15 mg of it, no stimulant. First bottle free, and it ships free.

Blind reads (sounds human 1-10, ours vs Triquetra 167-day control; persuasion)

RoundSonnet 4.6AstraControl S/APersuasion S/A
r1457 / 76 / 7
r2356 / 67 / 7
r3755 / 67 / 7.5
r4552 / 77 / 7

Your decisions (copy and paste back to me)