One-pass only, as you asked. Each ad takes a different pain, a competitor's live hook cranked 2×, and a layout stolen from a best-in-industry supplement winner: IM8, HUM and Grüns statics that GetHookd rates Winning (top 10% of the brand by impressions), live 30+ days and verified single-version today. FREE is second only to the hook. Each ad's proof is designed for that ad. Nothing is uploaded anywhere.
Measured on every final: FREE's letters are 68%–92% of the hook's, so the hook is always biggest and FREE second. Words keep at least 68px (5% of the frame) from the bottle. Gates: sources, furniture, distinct layouts (no two alike), hook check 5/5, bottle clearance.
AG1's winners were skipped: its kit grid and scoop ads were already used in earlier CHL rounds (ledger), and its 'Women over 30' ad is multi-version. Arrae and Cymbiotika's winners were multi-version too.
CP17 · perimenopause brain fog: losing words mid-sentence
“Perimenopause Fog Stealing Your Words? L-Methylfolate, the Body's Active Folate.”
Cranked from Rho Nutrition: “Perimenopausal hormone support, the way nature intended” · layout from IM8 Health (handwritten-note-arrow-product)
Ours · one-pass
Measured on the final: hook line 97px · FREE line 67px (69% of the hook) · nearest word to the bottle 77px (keep-clear 68px)
Layout we stole (IM8 Health)Hook we cranked (Rho Nutrition)
Layout source: IM8 Health Meta ID 1545147750983687 · Active today · live since 2026-08-28 (30 days) GetHookd score (rank inside the brand): 100 Winning · brand runs 3193 live ads Meta Ad Library · GetHookd
Hook source: Rho Nutrition Meta ID 1535896614982939 · Active today · live since 2026-07-14 (75 days) GetHookd score (rank inside the brand): 90 Optimized · brand runs 995 live ads Meta Ad Library · GetHookd
Proof, designed for this ad: IM8's own trust device, kept for this ad: a deep-teal footer band carries the rating and the dose in small white type, anchoring a page that is otherwise only a handwritten note, an arrow and the bottle.
Primary text + headline
Mid-sentence, the word is just gone. Perimenopause fog makes you feel like you're slipping, and nobody gives you a real answer.
One place worth starting: your folate. Most multis use folic acid, which your body has to convert before it can use it, and MTHFR slows that step.
CleanHealthLab L-Methylfolate is 15 mg of already-active 5-MTHF. No conversion step. One capsule a day.
Your first bottle is FREE, with a 60-day money-back guarantee, even if opened.
★★★★★ 4.9 · 2,600 five-star reviews
Headline: Perimenopause Brain Fog? · First Bottle FREE · CTA: Shop Now
CP18 · the 3 p.m. energy crash
“Burn Through That 3PM Wall. Meet Active L-Methylfolate.”
Cranked from Rho Nutrition: “Berberine Burn” · layout from HUM Nutrition (time-callouts-headline)
Ours · one-pass
Measured on the final: hook line 76px · FREE line 61px (80% of the hook) · nearest word to the bottle 80px (keep-clear 68px)
Layout we stole (HUM Nutrition)Hook we cranked (Rho Nutrition)
Layout source: HUM Nutrition Meta ID 1662047238613057 · Active today · live since 2026-07-15 (74 days) GetHookd score (rank inside the brand): 100 Winning · brand runs 154 live ads Meta Ad Library · GetHookd
Hook source: Rho Nutrition Meta ID 1005482125430633 · Active today · live since 2026-06-30 (89 days) GetHookd score (rank inside the brand): 100 Winning · brand runs 995 live ads Meta Ad Library · GetHookd
Proof, designed for this ad: HUM's subline slot under the headline carries the rating as a quiet grey line in the headline's own sans, so the headline block reads claim then proof before the eye drops to the timeline.
Primary text + headline
3 p.m. and you're done. Eyes heavy, brain offline, reaching for coffee number three.
If that's every afternoon, look at your folate. Folic acid has to be converted before your body can use it, and MTHFR slows that step.
CleanHealthLab L-Methylfolate is 15 mg of already-active 5-MTHF. One capsule in the morning. No conversion step.
Your first bottle is FREE, with a 60-day money-back guarantee, even if opened.
★★★★★ 4.9 · 2,600 five-star reviews
Headline: Hit the 3PM Wall? · First Bottle FREE · CTA: Shop Now
CP19 · supplement fatigue: choking down chalky powders
“Gagging on Chalky Powders? One L-Methylfolate Capsule. You're Done.”
Cranked from The Mealtime Method: “Fiber Picky Eaters Won't Taste” · layout from HUM Nutrition (lab-flask-hero)
Ours · one-pass
Measured on the final: hook line 78px · FREE line 61px (78% of the hook) · nearest word to the bottle 118px (keep-clear 68px)
Layout we stole (HUM Nutrition)Hook we cranked (The Mealtime Method)
Layout source: HUM Nutrition Meta ID 1707363130552364 · Active today · live since 2026-07-21 (68 days) GetHookd score (rank inside the brand): 100 Winning · brand runs 154 live ads Meta Ad Library · GetHookd
Hook source: The Mealtime Method Meta ID 2344210273050596 · Active today · live since 2026-08-01 (57 days) GetHookd score (rank inside the brand): 100 Winning · brand runs 1605 live ads Meta Ad Library · GetHookd
Proof, designed for this ad: The flask has printed measuring marks, so the rating is printed on the glass like one of them ('4.9 ★ · 2,600 five-star reviews' beside a tick mark), part of the photograph's own object rather than type laid over it.
Primary text + headline
The tub. The scoop. The shaker. The gag. Every morning.
If your goal is steady energy and a clear head, one piece matters more than most: folate your body can use right away. Most formulas use folic acid, which has to be converted first, and MTHFR slows that step.
CleanHealthLab L-Methylfolate is 15 mg of already-active 5-MTHF in one small vegan capsule. No powder. No shaker. Done.
Your first bottle is FREE, with a 60-day money-back guarantee, even if opened.
★★★★★ 4.9 · 2,600 five-star reviews
Headline: Done With Powders? · First Bottle FREE · CTA: Shop Now
CP20 · too exhausted for sex
“Too Exhausted for Sex? Meet Saturday Night's L-Methylfolate Secret.”
Cranked from Rho Nutrition: “Saturday night's secret weapon” · layout from Grüns (price-drop-poster)
Ours · one-pass
Measured on the final: hook line 102px · FREE line 94px (92% of the hook) · nearest word to the bottle 80px (keep-clear 68px)
Layout we stole (Grüns)Hook we cranked (Rho Nutrition)
Layout source: Grüns Meta ID 1331817435700244 · Active today · live since 2026-08-22 (36 days) GetHookd score (rank inside the brand): 100 Winning · brand runs 1047 live ads Meta Ad Library · GetHookd
Hook source: Rho Nutrition Meta ID 1076947318623152 · Active today · live since 2026-08-11 (47 days) GetHookd score (rank inside the brand): 100 Winning · brand runs 995 live ads Meta Ad Library · GetHookd
Proof, designed for this ad: This is a price-drop poster with an icon list, so the rating sits in that list as its own line with a star icon, reading as one more reason the offer is worth taking.
Primary text + headline
You love them. You just can't keep your eyes open past 9.
When exhaustion takes everything, look at your folate. Folic acid has to be converted before your body can use it, and MTHFR slows that step.
CleanHealthLab L-Methylfolate is 15 mg of already-active 5-MTHF. One capsule a day. No conversion step.
Your first bottle is FREE (normally $59.99), with a 60-day money-back guarantee, even if opened.
★★★★★ 4.9 · 2,600 five-star reviews
Headline: Too Tired at Night? · First Bottle FREE · CTA: Shop Now
CP21 · dismissed at the doctor: 'your labs are normal'
“Still Exhausted After Another Appointment? Active L-Methylfolate. No Waiting Room.”
Cranked from Rho Nutrition: “Hormone support without the clinic visit” · layout from Grüns (apology-letter-poster)
Ours · one-pass
Measured on the final: hook line 101px · FREE line 69px (68% of the hook) · nearest word to the bottle 71px (keep-clear 68px)
Layout we stole (Grüns)Hook we cranked (Rho Nutrition)
Layout source: Grüns Meta ID 1906240710296980 · Active today · live since 2026-07-24 (65 days) GetHookd score (rank inside the brand): 100 Winning · brand runs 1047 live ads Meta Ad Library · GetHookd
Hook source: Rho Nutrition Meta ID 1677263226653802 · Active today · live since 2026-06-30 (89 days) GetHookd score (rank inside the brand): 100 Winning · brand runs 995 live ads Meta Ad Library · GetHookd
Proof, designed for this ad: It's a letter, so the proof is a sentence in the letter ('2,600 of you have left five-star reviews'), in the letter's own serif, not a badge on top of it.
Primary text + headline
Another appointment. Another 'your labs look normal.' Another drive home still exhausted.
You're not imagining it. Most multis use folic acid, which has to be converted before your body can use it, and MTHFR slows that step.
CleanHealthLab L-Methylfolate is 15 mg of already-active 5-MTHF. No conversion step, no waiting room. One capsule a day.
Your first bottle is FREE, with a 60-day money-back guarantee, even if opened.
★★★★★ 4.9 · 2,600 five-star reviews
Headline: 'Normal Labs,' Still Exhausted? · First Bottle FREE · CTA: Shop Now
