Tired of shedding? GROW MORE.
heavy line behind the three dropper caps (middle cap sits in the word gap)
CTA: SHOP WONDER →
Wonder v31
The carousel typography system (Cherry / KIORA / MAKE IT COMMIT / OFFSCRIPT) applied to the same ten plates. No new image generation — every frame is deterministic type over the untouched photograph.
What was learned from the carousels and applied here
One scene-anchored move per frame, measured, not placed. Every giant word was positioned from the subject mask's silhouette bands: GROW MORE. sits so the middle dropper cap rises into the word gap and the side caps only touch the feet of the O and R; STOP and GONE. stand on the wall behind the cap; REGROW on W04 lets her curls cover the feet of the OW; the honey stream on W10 is composited back in front of the word through its own luminance mask.
Type that could only exist on that photograph. W05's whole line rides a circle fitted through the three cap tops (centre 500,642 · r 325 · text at r 368). W02 and W09 use the one free column each plate actually has, as a rotated spine. W08's headline changes ink at the before/after divider — ink on the white tee, ivory on the rust top.
The house voice. Fraunces 900 (soft, wonky) for the giant theme word · Archivo 900 condensed for the heavy line · Instrument Serif italic for the turn · Space Mono tracked caps for chrome and the CTA. Tone-on-tone colour measured from each plate's own field (deep plum on the pinks, pale cobalt on the blues, dark amber on the marigold) — no halos, no outlines, no shadows, no panels.
Pain first, still selling. Tired of shedding? · Slow to grow? · Hair loss? · Losing hair? · Thin, flat hair? · the hair-filled brush under STOP · Bald spot? — then the promise and a pill CTA at headline weight.
Gates — r8, both ratios
| Gate | Result |
|---|---|
| Solid blocks over size | 0 |
| Text overflow | 0 / 20 |
| Element collisions | 0 |
| Meta safe zone | 20 / 20 |
| Legibility vs photograph (base-plate diff; words behind the subject judged on their field) | 133 / 136 — the three misses are W08's right half: white on the terracotta top and neck measures 1.9–2.9 by luminance and reads by chroma; kept, not rescued with a halo |
| Furniture over product / face / B/A result | 0 / 0 / 0 |
Honest notes: W03 and W04 carry the smallest type in the set — those plates have one narrow clear field each; the compact block is the honest answer rather than type over her face or hair. The recorded label box for the W04 plate was 200px off and has been re-measured from the label's own pixels.
What is real
Product from the reference photograph in every scene. All proof is the genuine 4.8/5 from 1,121 Trustpilot reviews. Free shipping, skip-or-cancel and “$14 first bottle” are live PDP terms. People and before/afters are generated stand-ins for the design team to replace. Headline claims are deliberately unqualified per the brief and are not cleared for placement.
Slow to grow? Not anymore.
rotated spine of type in the free cobalt column beside the hand
CTA: START AT $14 →
Hair loss? Goodbye.
compact editorial block in the only clear field, hair just touching
CTA: SHOP WONDER →
Losing hair? Regrow in just 2 weeks.
wedge stack in the pink field; her curls cover the feet of REGROW; the promise set on her black sleeve
CTA: START AT $14 →
Thin, flat hair? Thicker. Fuller. Faster.
the whole line set on the measured arc over the three caps
CTA: GET 50% OFF →
STOP the shedding. For good.
giant word behind the dropper cap, phrase above the hair-filled brush
CTA: STOP SHEDDING →
Thin part, regrown.
calm proof frame, mono day labels
CTA: START AT $14 →
Edges back by week 11.
calm proof frame in ink, mono day labels
CTA: SHOP WONDER →
REGROW what you lost.
giant vertical word in the free coral column, turn in the top field
CTA: REGROW NOW →
Bald spot? GONE. For good.
giant word behind the cap with the honey drip composited in front
CTA: CLAIM 50% OFF →